WooCommerce Cart Abandonment Recovery: Winning Back Lost Sales
In the world of e-commerce, WooCommerce stands as one of the most popular platforms for setting up online stores. While WooCommerce provides a robust foundation for selling products and services, it’s not uncommon for customers to add items to their shopping carts and then abandon them before completing the purchase. This phenomenon is known as “cart abandonment.” and rates typically ranging from 60% to 80%, depending on the industry.
This phenomenon occurs for various reasons (find out 15 reasons), but one of the basic solutions is a cart abandonment plugin. One of the best (and very importantly a 100% free) is:
WooCommerce Cart Abandonment Recovery
Heres what it offers:
- Automated email reminders: Send automated email reminders to customers (at set times after abandonment)
- Include Checkout Links: Email a unique checkout link to each shopper that takes them exactly where they left off. So if a shopper had filled the checkout form, click on the unique link takes him to a prefilled checkout page. Less the friction for the shopper, and more conversions for you!
- GDPR Compliant: You can optionally show a GDPR notice on the checkout page.
- Ready templates for follow up emails: Writing emails from scratch can be a pain. Not everyone can frame effective follow-up emails. We provide ready conversion tested email templates.
- Webhooks: Use a marketing automation tool like Active Campaign, Campaign Monitor, etc? This plugin integrates with all of them through webhook easily.
- Coupon Code: This plugin can generate limited time unique discount coupons to entice your shoppers and send them automatically via email.
- Reports: You get a full report of how the plugin is working behind the scenes, and recovering your lost revenue on autopilot.
Tip: Place the Email field on top
use this snippet, to place the email field in the checkout on the top of the page, so that it is the first thing users fill in and so make the plugin even more effective.